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Guidepoint Global helps an Asset Management Firm evaluate the specialty chemical industry
Client needsOur Client was considering an investment in a specialty chemicals business and needed to better understand the competitive environment. They wanted to:
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challenge
The Client had minimal experience investing in this arena and wanted to get up to speed quickly to prove or disprove his investment thesis.
The solution
Guidepoint arranged Telephone Consultations after vetting Advisors well-versed in procurement of specialty chemicals, as well as Advisors from large distributors of chemicals who understood market dynamics and demand. Guidepoint custom recruited and recommended a Sourcing Director familiar with the feedstocks used to make several of the materials produced by the target company, and who could provide a global perspective for the inputs.
Customer Insight
The Client gained customer perspectives by speaking with a
Commodity Manager at a major chemical producer who handles procurement of Specialty Chemicals
Distributor Perspective
The Client consulted with a General Manager at a large national distributor of chemicals to discuss the market and demand
Feedstocks Perspective
Exploring an avenue suggested by the Guidepoint Project Manager, the Client conducted a call with a Sourcing Director familiar with feedstocks used to make several of the products of the target company, and gained global insights into demand trends
The Result
The Client gained a 360° view of the investment including supplier inputs, distribution and customer perspectives, enabling a faster, more efficient and more confident decision process.




