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Surveys & QuickPolls

 

Expert Network | Surveys

Collect valuable insight from a targeted group of survey respondents

 

FEATURES

Our dedicated market research team conducts hundreds of surveys every year. Its programming capabilities and industry-leading service provide focused data and analysis quickly for our Clients:

 

  • Conduct large, in-depth custom surveys or smaller exploratory studies (QuickPolls)
  • Guidepoint's dedicated market research professionals assist with design and partner with Clients throughout the survey process
  • Respondents may include network Advisors and custom-recruited experts

 

CUSTOM SURVEY capabilities

  • Highly Qualified Respondents
  • Full Range of Question Types enables sophisticated research (see "Survey Question Types" below).
  • Guidepoint technology utilizes advanced programming to refine surveys
  • Online surveys and other methods available
  • Guidepoint provides raw data to Clients within hours of survey completion and offers a written report and analysis

 

QUICKPOLL CAPABILITIES AND BENEFITS

  • Quick, simple surveys typically with 5 questions and 15 - 25 respondents
  • 24-48 hour turnaround on most projects
  • Qualified Respondents selected from our network of over 150,000 Advisors
  • Guidepoint provides raw data to Clients within hours of survey completion and offers a written report and analysis

 

Guidepoint Global Surveys

 

HOW IT WORKS - EXPERTISE AND COLLABORATION

    Expertise

    • Project Managers are focused on a single industry area and understand Clients' needs
    • Guidepoint's market research team specializes in designing and populating customized surveys to test assumptions and facilitate scenario analysis

    Collaboration

    • Outline Survey: Client describes research needs, key questions, and target respondents to their dedicated Project Manager
    • Survey Design: Guidepoint's market research team works with Clients to refine survey questions and screening criteria
    • Survey Recruiting: Sector-focused Project Managers will custom recruit Advisors to ensure the optimal survey population
    • Survey Results: Client typically receives survey results and analysis within 24-48 hours for QuickPolls and a few days for Custom Surveys

 

 

CUSTOM SURVEY QUESTION TYPES INCLUDE:

  • Yes/No Questions*
  • Multiple Choice*
  • Text Field Questions*
  • Numeric Resonses*
  • Single Checkbox*
  • Online Access to Survey Responses

 

  • Matrix / Likert
  • Ranked Choices
  • Numerical Points Distribution
  • Respondent Quotas
  • Conjoint Programming
  • Access to Live Survey Results
  • Skip Patterns
  • Logic Checks for Responses
  • Custom Termination Logic
  • Audio / Image Embedding
  • Video Embedding

* Question type also available for QuickPolls

Case Studies

 

Guidepoint Helps Rapidly Assess Impact of Negative Announcement

The European Association for the Study of Diabetes (EASD) announced that, there may be a possible link between cancer and a leading... (read more)

 

Guidepoint Client Gains Insight Into National Primary TV Advertising Pricing

Our Client needed to rapidly gain insight on pricing and trends across over 35 Networks across a number of buyer types and spend levels... (read more)

 

Guidepoint Client Evaluates China Financial Services Software Companies

Our Client needed to understand the differences in user perceptions, products, positioning, pricing and more, between seven China Financial Services Software companies... (read more)

 

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